diff --git a/qtcreator.pri b/qtcreator.pri
index 524705beb6f..24853d5ba27 100644
--- a/qtcreator.pri
+++ b/qtcreator.pri
@@ -5,7 +5,7 @@ QTCREATOR_VERSION = 4.3.82
 QTCREATOR_COMPAT_VERSION = 4.3.82
 VERSION = $$QTCREATOR_VERSION
 QTCREATOR_DISPLAY_VERSION = 4.4.0-beta1
-BINARY_ARTIFACTS_BRANCH = master
+BINARY_ARTIFACTS_BRANCH = 4.4
 
 CONFIG += c++14