diff --git a/homeassistant/components/rss_feed_template/__init__.py b/homeassistant/components/rss_feed_template/__init__.py
index b979e4d5261..c9871c8f6b5 100644
--- a/homeassistant/components/rss_feed_template/__init__.py
+++ b/homeassistant/components/rss_feed_template/__init__.py
@@ -83,17 +83,19 @@ class RssView(HomeAssistantView):
 
         response += "<rss>\n"
         if self._title is not None:
-            response += "  <title>%s</title>\n" % escape(self._title.async_render())
+            response += "  <title>%s</title>\n" % escape(
+                self._title.async_render(parse_result=False)
+            )
 
         for item in self._items:
             response += "  <item>\n"
             if "title" in item:
                 response += "    <title>"
-                response += escape(item["title"].async_render())
+                response += escape(item["title"].async_render(parse_result=False))
                 response += "</title>\n"
             if "description" in item:
                 response += "    <description>"
-                response += escape(item["description"].async_render())
+                response += escape(item["description"].async_render(parse_result=False))
                 response += "</description>\n"
             response += "  </item>\n"