diff --git a/README.rst b/README.rst
index fd7a4def..a9b498f6 100644
--- a/README.rst
+++ b/README.rst
@@ -10,6 +10,9 @@ PlatformIO
 .. image:: https://pypip.in/version/platformio/badge.png
     :target: https://pypi.python.org/pypi/platformio/
     :alt: Latest Version
+.. image:: https://pypip.in/download/platformio/badge.png
+    :target: https://pypi.python.org/pypi/platformio/
+    :alt: Downloads
 .. image:: https://pypip.in/license/platformio/badge.png
     :target: https://pypi.python.org/pypi/platformio/
     :alt:  License